Helping Telecom Businesses Grow Through Powerful Marketing Solutions

We help telecommunications companies grow their business and increase their customer lifetime value through strategic marketing and lead generation efforts.

Marketing Strategies Tailored for Telecom

A 2019 McKinsey study found that Telecommunications companies have been losing out on revenue by underinvesting in their B2B business units relative to their B2C operations.

With the deployment of next-generation high-speed networks, the demand for telecom services in business applications is increasing by the day.

With our customized approach, we help Telecom companies reach their B2B target audiences and generate much-needed growth and margins. We provide a sustainable growth strategy for companies that deal with complex purchasing processes.

Our solutions are best suited for Telcos who are:

Seeking to reach the right audiences with the right messages

Looking for solutions to close the gap between marketing and sales units

Dealing with the challenge of generating qualified leads

Having difficulty creating engaging and personalized messages

Dealing with poor infrastructure performance to increase productivity margins

Our Approach to Telecom Marketing

Develop a Strategic Digital Identity

In an industry like Telecom, it is essential for companies to build a unique strategic digital brand. We help you develop a distinctive identity that not only captures your organization’s goals, but also leverages your most powerful capabilities and communicates them to your target audience.

Lead Generation: Build, Optimize & Automate

Given the complex buying cycle, Telecom companies need to empower their customers to be able to make informed and quick decisions to drive sales. We build holistic and effective lead generation systems – fully managing, streamlining and automating the digital marketing process.

Advanced Customer Insights through Analytics

Telecom companies that harness the potential of advanced analytics can capture substantial additional revenues through customer retention and acquisition while reducing operating costs. We consistently track all of your marketing and sales data points and provide you with the necessary insights you need to grow.

Strategic Support to Align Marketing & Sales

Besides strengthening and supplementing your in-house marketing capabilities, we also work with your sales and marketing teams to align strategy and results. Telecom companies can grow revenues and customer lifetime value significantly by effectively integrating sales and marketing, which is why we stress it so intensely.

WHAT SETS US APART?

Proven Track Record: Success Across the B2B Spectrum

We are an experienced team of creative, analytical, and business-oriented Smarketers who are extremely passionate about what we do. SMBs as well as Fortune 500 tech companies trust us with their marketing, and for good reason. We were recognized by ITSMA in 2019 for Marketing Excellence in ABM and by Clutch as a leading B2B agency in India.
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Building Bridges: Unique and Integrated B2B Strategy

We are in the business of building bridges, we close the gap between your sales and marketing teams, and between your Inbound and Account-Based Marketing (ABM) approaches. Our unique integrated B2B strategy is one of a kind in the industry and is based on extensive experience — it also works very well to bridge the gap in your pipeline between prospects and customers.
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ROI Focused Approach: Agile Operations Built for Whatever Comes Next

We focus on measurable KPIs right from the start of every project. Despite the fact that all our initiatives are structured for the long-term, we also focus on measuring and ensuring day-to-day success and ROI. Our ability to remain flexible and nimble allows us to pivot as needed to ensure that every dollar spent yields results.

Meet the Smarketers

Are you looking for ways to elevate your growth marketing efforts?

Schedule a 30-minute analysis of your marketing initiatives with a senior Smarketer.

WORDS FROM OUR CLIENTS

We were able to substantially increase the lead gen numbers due to the structured approach and process due to better alignment between sales and marketing and well defined SLA’s

Raman Kishore - Manager, Account-Based Marketing

Exotel