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We are the Smarketers

Our relentless focus is on helping B2B businesses unify sales and marketing efforts to achieve remarkable results with inbound and account-based marketing.
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COMMITTED TO ACCELERATING GROWTH

We started out in 2015 with a simple goal – helping companies grow. The Smarketers is a full-service B2B marketing agency that helps tech companies worldwide drive growth initiatives. With highly efficient ABM strategies integrated with Inbound Marketing, we help businesses build strong relationships, increase deal velocity and generate higher ROI.

There is a seismic shift in buyer behaviors and marketing; we are fully aware of this and are determined to stay on top of the changing landscape. True to our name “Smarketers”, we focus on Sales + Marketing alignment, ensuring that every team member involved in the buyer’s journey is working towards the ultimate goal of customer delight.
We take learning, experimentation, and execution very seriously — every member of our core team is HubSpot and Inbound certified. We are a globally recognized partner that centers everything we do around creating sustainable, long-term growth for your business.

JOURNEY SO FAR

You can hear it from our clients that we have achieved results for or from the ones who coined the term Account-based Marketing (ABM) itself – ITSMA awarded us the Marketing Excellence Gold Award for our Innovative ABM Program.

2018

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2019

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2020

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2021

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2022

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2023

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2018

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2020

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2022

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2019

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2021

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2023

We’re award-winning, certified marketing professionals

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Proven Track Record:

We are an experienced team of creative, analytical, and business-oriented Smarketers who are extremely passionate about what we do. SMBs as well as Fortune 500 tech companies trust us with their marketing, and for good reason. We were recognized by ITSMA in 2019 for Marketing Excellence in ABM and by Clutch as a leading B2B agency in India.

Building Bridges:

We are in the business of building bridges, we close the gap between your sales and marketing teams, and between your Inbound and Account-Based Marketing (ABM) approaches. Our unique integrated B2B strategy is one of a kind in the industry and is based on extensive experience — it also works very well to bridge the gap in your pipeline between prospects and customers.

ROI Focused Approach:

We focus on measurable KPIs right from the start of every project. Despite the fact that all our initiatives are structured for the long-term, we also focus on measuring and ensuring day-to-day success and ROI. Our ability to remain flexible and nimble allows us to pivot as needed to be certain that every dollar spent yields results.

What Sets Us Apart?

The Smarketers is much more than your average agency, we are your partner — a globally recognized one that is committed to ensuring sustainable, long-term success for your business.

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Smarketers & Growing
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Clients That Trust Us
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MEET OUR TEAM

Enoch

Enoch Pakanati

FOUNDER AND CEO

Ankita Katuri

Ankita Katuri

CO-FOUNDER

Joseph

Shimon Joseph

VP of Growth & Partnerships

Sri Krishna

Sri Krishna Kotha

Director – Strategy and Delivery

Aysha Ayub

Aysha Ayub

Senior Manager – Sales & Marketing

Priyadarshini Ananthan

Priyadarshini Ananthan

Sr. Growth Marketing Manager

Venugopal

Venugopal Mamidala

Director – MarTech

Indrani

Indrani Gope

Head – content marketing

Swati Bansal

Swati Bansal

Content marketing manager

Sunil

Sunil Marepally

Sr. Manager – SEO and Analytics

Aarushi Bhatt

Aarushi Bhatt

Marketing Manager

Desktop Team

Niranjan Reddy Jalla

Sr Manager – Web and Applications

Sindhu

Sindhu Manchikanti

WEB DEVELOPER

Venkatesh

Venkatesh Pyla

Sr. Designer

Venkat Charan Mucharala

Venkat Charan Mucharala

Creative Graphic Designer

Venkateswara

Venkateswara Rao Mangapatlla

Sr. Manager- Data Research

Surekha

Surekha Gurijala

Data Research Manager

Uday Kiran

Uday Kiran

Growth Marketer

Kasturi Das

Kasturi Das

HR Manager

Bhargavi Kuna

Bhargavi Kuna

Sr. Business Development Representative

Yashvi Dubey

Yashvi Dubey

Growth Marketing Manager

Lakshmi Pranathi

Lakshmi Pranathi

Marketing Associate

Agnihotri Ghosh

Agnihotri Ghosh

Marketing Associate

Mohit Gola

Mohit

SEO analyst

Desktop Team

Sameer Vedurumudi

Marketing Executive

Advisory Board

Christu Kumar
Thadamalla

Director and Advisor

Kalyan LC

B2B Marketing
Insights | Strategy | Execution

  • Leadership
  • Account Managers
  • Design
  • Development
  • SEO
  • Research
  • Content
  • Sales & Campaigns
  • Social Media
  • Data Mining
  • HR
Enoch_P
Enoch Pakanati

Founder and CEO

ankitha
Ankita Katuri
Co-founder
Swapnil-Soni
Swapnil
Director – Strategy & Operations
Shourie
Shourie
Sr. Manager – Inbound & ABM
Kopal
Kopal
Sr. Manager ABM
Sri Krishna
Sri Krishna

Account Manager- Marketing & Web Development

Susmitha
Susmitha
Junior Account Manager
Ashutosh Prasad
Ashutosh
Senior Growth Marketing Manager
Mithila Reddy
Mithila
Marketing Manager
Shifali
Shifali
Marketing Manager
Tveshaj
Tveshaj

Design Manager

venki_P
Venkatesh

Sr. UI/UX Designer

Pranav Mali
Pranav
Creative UI/UX Designer
Akshita Bajpai
Akshita
Graphic Design Executive
Niranjan_J
Niranjan
Web Development Lead
Arun_B
Arun Kumar
Sr. Web Developer
Suhas Bharadwaj
Suhas
Web Developer
Divya
Divya
Inbound Marketing Manager
Sunil Marepally
Sunil
Senior SEO Lead
Veera_Ch
Veeranjaneyulu
SEO Lead
Alekya Ettaboina
Alekya
Digital Marketing Specialist
Leela
Leela
SEO Analyst
RISHII
Rishi
Growth Marketing Associate
Arun SIngh
Arun Singh
Growth Marketing Associate
Ankita Sontakke
Ankita Sontakke
Content Marketing Manager
Venugopal M
Venugopal
Campaign Manager
Ramya
Ramya
Senior Business Development Executive
Navyateja Prattipati
Navyateja
Senior Business Development Executive
Shubham
Shubham
Inside Sales Executive
Krina Naik
Krina
Business Development Executive
Deepika
Deepika
Social Media Executive
venki_Rao
Venkateswara Rao
Manager – Data Research
Surekha
Surekha
Data Research Executive
Mary Yekula
Mary
HR Manager
Girish
Girish
HR Associate
  • Leadership
  • Account Managers
  • Design
  • Development
  • SEO
  • Research
  • Content
  • Sales & Campaigns
  • Social Media
  • Data Mining
  • HR
Enoch_P
Enoch Pakanati

Founder and CEO

ankitha
Ankita Katuri
Co-founder
Swapnil-Soni
Swapnil
Director – Strategy & Operations
Shourie
Shourie
Sr. Manager – Inbound & ABM
Kopal
Kopal
Sr. Manager ABM
Sri Krishna
Sri Krishna

Account Manager- Marketing & Web Development

Susmitha
Susmitha
Junior Account Manager
Ashutosh Prasad
Ashutosh
Senior Growth Marketing Manager
Mithila Reddy
Mithila
Marketing Manager
Shifali
Shifali
Marketing Manager
Tveshaj
Tveshaj

Design Manager

venki_P
Venkatesh

Sr. UI/UX Designer

Pranav Mali
Pranav
Creative UI/UX Designer
Akshita Bajpai
Akshita
Graphic Design Executive
Niranjan_J
Niranjan
Web Development Lead
Arun_B
Arun Kumar
Sr. Web Developer
Suhas Bharadwaj
Suhas
Web Developer
Divya
Divya
Inbound Marketing Manager
Sunil Marepally
Sunil
Senior SEO Lead
Veera_Ch
Veeranjaneyulu
SEO Lead
Alekya Ettaboina
Alekya
Digital Marketing Specialist
Leela
Leela
SEO Analyst
RISHII
Rishi
Growth Marketing Associate
Arun SIngh
Arun Singh
Growth Marketing Associate
Ankita Sontakke
Ankita Sontakke
Content Marketing Manager
Venugopal M
Venugopal
Campaign Manager
Ramya
Ramya
Senior Business Development Executive
Navyateja Prattipati
Navyateja
Senior Business Development Executive
Shubham
Shubham
Inside Sales Executive
Krina Naik
Krina
Business Development Executive
Deepika
Deepika
Social Media Executive
venki_Rao
Venkateswara Rao
Manager – Data Research
Surekha
Surekha
Data Research Executive
Mary Yekula
Mary
HR Manager
Girish
Girish
HR Associate

We’re proud to be partners

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Our Culture

Learn | Innovate | Execute | Grow | Relish

The Smarketers are a group of intelligent, talented, hard-working individuals who are genuinely invested in the success of your business and in each other. We love what we do and have fun doing it — that’s the secret to our success. At the Smarketers, we don’t just welcome diversity, we celebrate and embrace it. We are proud to be an equal opportunity employer and are committed to welcoming people from all walks of life, regardless of religion, race, age, sexual orientation, gender, disability, nationality, or marital status.

Work with some of the best minds in B2B marketing – we’re constantly evolving and hiring.

Are You the Next Smarketer?

Can’t find the role that’s right for you? Feel free to send your resume and we will get in touch with you if an opening matching your profile becomes available. hr@thesmarketers.com

Christu Kumar Thadamalla

Christu Kumar Thadamalla – Director and Advisor at The Smarketers. He has a profound experience of 40 years in leadership roles in sales and marketing, at DUBAI, UAE and QATAR. He has a proven ability to manage and lead teams. Track record of achieving targets, and a strong desire to accept new challenges. He has pioneered the establishment of many companies during his tenure in the Gulf. He is a visionary leader with a clear direction and formula for success and achieving challenging goals.

The Ultimate Account-Based Marketing (ABM) tool kit for B2B Organizations executing or planning to implement ABM in 2024

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