Neev Systems is an IT services provider delivering digital transformation solutions to various industries, including healthcare, retail, manufacturing, and education. They specialize in cloud, data, analytics, AI, and automation technologies. Their industry experts help businesses design, develop, and deploy customized solutions that meet their unique needs and goals.
Neev’s previous website had several issues. With an outdated design, the site featured archaic colors, fonts, and content presentation that didn’t align with modern web standards. The website had inadequate content that created a gap in branding and identity. Additionally, poor SEO optimization limited the site’s visibility and discoverability, while technical issues like difficulties in managing a Linux server hampered overall performance. Limited information and short pages failed to meet industry benchmarks, leaving room for improvement in conveying Neev Systems' value proposition.
The Smarketers team worked with Neev to re-design and structure the website, aligned with the current standards. We mapped an SEO strategy and content strategy to improve SEO optimization and boost site visibility. We worked to improve the content presentation to convey the brand message clearly to the target audience. Our goal was to simplify website management and improve search engine rankings and overall website performance.
Identifying key website areas to highlight and crafting effective messaging.
Developing a concise content strategy aligned with Neev Systems' offerings, target personas, and value proposition.
The website needs to perform flawlessly on Web and Mobile devices. We ensured website speed, as it has a significant impact on user experience, considering all Google performance metrics.
Total Time Taken
35 Business working days / 6 weeks
Total Pages Built
GTmetrix Grade
Performance
Structure
Speed Visualization
Total Time Taken
35 Business working days / 6 weeks
Total Pages Built
GTmetrix Grade
Performance
Structure
Speed Visualization
Other non-measurable metrics that were impacted: Interest from Influencers and Decision-makers of new accounts, Brand awareness & Thought leadership.
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Smarketers LLP,
1st Floor, WeWork,
Rajapushpa Summit,
Nanakramguda Rd,
beside Kapil Towers, Financial District, Manikonda Jagir,
Hyderabad, Telangana 500032
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