Account-Based Marketing Research & Account Profiling Services

Identify and Reach Your Target Audience With Our Intelligent Account-Based Marketing (ABM) Research And Account Profiling Services.

Technology-Driven Market Research

One of the primary aims of Account-based marketing (ABM) is to reach the right people at the right time. Therefore, our team develops a robust account-based marketing strategy backed by thorough market research.

Instead of casting a wide net to secure many accounts, we aim to personalize our messages to tap the individual targeted accounts to ensure the right message reaches the targeted accounts at the right time.

Intelligent Account Profiling

Identify the right targeted accounts with the best sales opportunities with AI, ML, and data intelligence-backed intelligent account profiling services.

Our team follows account-based marketing best practices and collates data from multiple sources (phone calls, emails, online research, and internal/external/third-party databases). The aim is to get an accurate and verified list of key accounts. The information also helps us get an impression of customer readiness, based on which we sort the accounts and assign them a priority/readiness score.

Our Approach

Assess

Our team assesses your business needs to understand the goals you want to achieve. We then develop an account-based marketing plan and a blueprint for account profiling to get started.

Identity

Based on your business needs, we collate the data and conduct extensive research to develop a set of target accounts.

Build

Our team then sifts the accounts based on their level of readiness and then assigns a readiness score based on their probability of conversion.

Expand

Based on the need and responsiveness of the accounts, we then expand the list of accounts to help you tap the untapped market areas.

WHAT SETS US APART?

Trusted & Recognized By Industry Leaders

SMBs and Fortune 500 tech companies trust us with their marketing for a good reason. We were recognized by ITSMA in 2019 for Marketing Excellence in ABM and by Clutch as a leading B2B agency in India.

Flexible & Open to Feedback

Smarketers Team believes in the power of feedback and is always open to suggestions. We are flexible enough to work per client requirements to ensure our clients get the best outcomes

Industry Leading Technology and Tools

We keep ourselves updated with the latest technology and tools to deliver high performing campaigns. We use a tech and strategy-driven approach mixed with a customer-first mindset to drive results.

Leading Partnerships

We are proud of the partnerships we have achieved. Our partners enable and empower us to provide best-in-class services to our clients. We are HubSpot Platinum+ and SEMrush Certified Agency Partners.

What Sets Us Apart?

SUCCESS ACROSS THE B2B SPECTRUM

We are an experienced team of creative, analytical, and business-oriented Smarketers who are extremely passionate about what we do. SMBs and Fortune 500 tech companies trust us with their marketing for a good reason. We were recognized by ITSMA in 2019 for Marketing Excellence in ABM and by Clutch as a leading B2B agency in India.

AGILE OPERATIONS BUILT FOR WHATEVER COMES NEXT

We focus on measurable KPIs right from the start of every project. Although all our initiatives are structured for the long term, we also focus on measuring and ensuring day-to-day success and ROI. Our ability to remain flexible and agile allows us to pivot as needed to ensure that every dollar spent yields results.

HIGHLY PASSIONATE MARTECH PROFESSIONALS

We have a team of developers, analytics, designers, and Tag management specialists, who have worked with several clients across industries. With their years of expertise in MarTech tools, we can help you achieve desired results.

WORDS FROM OUR CLIENTS

What I value most about The Smarketers team is they are very knowledgeable about B2B and Account-Based Marketing. I also find them to be very collaborative and responsive.

Adam Turinas - CEO

HealthLaunchPad