Thesmarketers

Marketing-Sales Service Level Agreements (SLAs): Why You Need Them & How to Create One

The Necessity of Marketing-Sales Service Level Agreements (SLAs) Instituting a comprehensive Service Level Agreement (SLA) between Sales and Marketing is vital to establish mutual accountability …

Important KPIs Every Sales Manager Should Keep Track in 2018.

Boardroom discussions, monthly review meetings, and annual appraisals—all revolve around the use of Key Performance Indicators (KPIs) to evaluate the effectiveness of a process, person, …