Your prospects check your LinkedIn before they check your website. We help CEOs, CTOs, and VPs build personal brands that generate inbound conversations — without them spending hours writing posts or wondering what to say next.
Across SaaS, Manufacturing, IT Services
Within first 90 days of program
Average for active executive profiles
We've reviewed hundreds of executive LinkedIn profiles. The pattern is consistent — smart people with impressive track records who come across as invisible online. Here's what we keep seeing.
Your LinkedIn reads like a CV — job titles, company names, responsibilities. But your prospects don't care about your career history. They care about whether you understand their problems and can solve them.
You posted twice last month, then disappeared for six weeks. LinkedIn's algorithm rewards consistency. One great post per month loses to three decent posts per week, every time.
Your posts sound like press releases. 'We're excited to announce...' gets zero engagement. People follow people, not company announcements. Your audience wants opinions, stories, and real insights.
Every post is a blank page struggle. Without a system for capturing ideas, structuring content, and maintaining a publishing rhythm, even motivated executives burn out within weeks.
A structured 4-phase approach to building your executives into recognized thought leaders on LinkedIn.
The Smarketers captured my voice perfectly. People think I write every post myself. That is exactly how it should be.
We've developed this process over 50+ executive engagements. It works because it respects your time while maintaining your authentic voice.
We rewrite your entire LinkedIn profile to position you as the go-to expert in your space. Not a generic 'visionary leader' bio — a specific, compelling narrative that makes your ICP think 'this person gets my problem.' We optimize headline, about section, featured content, and experience sections.
We interview you for 30 minutes every two weeks. From that conversation, we extract 6-8 posts worth of insights, opinions, and stories. You review and approve — we handle the writing, formatting, and scheduling. Your voice, our execution.
We don't just post and disappear. We build a daily engagement routine — commenting on prospect posts, responding to comments on your content, and participating in relevant conversations. This is where relationships actually form.
Beyond LinkedIn, we position you across industry communities — speaking opportunities, podcast appearances, guest articles, and community contributions. LinkedIn becomes the hub, but your influence extends across the ecosystem.
Nothing goes live without your approval. Our workflow: we draft → you review in a shared doc → we incorporate feedback → final approval → publish. Most executives spend 15-20 minutes per week on reviews. We handle everything else.
Monthly reports showing profile views, post performance, follower growth, engagement rates, and most importantly — inbound conversations and leads generated. We use this data to continuously refine what topics and formats resonate with your audience.
Get a free LinkedIn profile audit for your leadership team. We will show you the gaps and the opportunity.
Here's exactly what happens when you start a LinkedIn branding program with us. No mystery, no fluff — just a clear system.
Week 1: 60-minute deep dive into your expertise, opinions, stories, and target audience. We document your voice patterns, pet peeves, and communication style. Deliverable: Voice guide + content strategy deck.
Week 1-2: Complete LinkedIn profile rewrite — headline, about, experience, featured section. You review and approve. We also audit your network and identify 200+ target connections to engage with.
Week 2-3: We produce the first 2 weeks of content (8-10 posts). You review in a shared doc, provide feedback, approve. This establishes the rhythm and calibrates our understanding of your voice.
Week 3-4: Content goes live. Simultaneously, we begin daily engagement — commenting on target accounts, responding to comments, sending strategic connection requests. This is where visibility compounds.
Ongoing: Every two weeks, a 30-minute call where we capture your latest thinking, client stories, industry observations. This feeds the next content batch. You talk, we write.
Monthly: Performance report + strategy call. What content types performed best? Which topics drove conversations? Where are leads coming from? We adjust the strategy based on data, not guesses.
Our executive branding program typically delivers a 10X increase in post reach within 90 days - with 3-5 inbound leads per month attributed directly to LinkedIn thought leadership content.
We respect executive time. The bi-weekly voice call + quick post approvals means you spend 15-20 minutes per week. We handle everything else — research, writing, scheduling, engagement.
We don't write generic thought leadership. Every post sounds like you because it comes from your actual conversations, opinions, and experiences. People who know you won't be able to tell the difference.
Full review workflow with 48-hour windows. You always have final say. We've never published a post an executive wasn't comfortable with — and we never will.
Most agencies post and walk away. We spend 30+ minutes daily engaging on your behalf — commenting, responding, building relationships. This is where the real pipeline comes from.
We connect LinkedIn activity to your CRM. Monthly reports show exactly how many conversations, leads, and deals your personal brand influenced. No vanity metrics.
We extend your thought leadership to podcasts, speaking gigs, guest articles, and industry communities. LinkedIn is the hub, but your influence should reach every corner of your market.
